Custom printed apparel has gained popularity over the years because it allows all types of businesses to advertise using their most valuable asset– the customers.
Modern technology has made it affordable enough for every club and every small business to offer t-shirts, bags and other apparel items to people at a very low price per unit.
People take pride in wearing the logos and names of companies they believe in, making apparel a very profitable and long lasting form of advertising.
The advancements in technology that make custom printed apparel so available have also created several techniques to choose from.
Read on to learn more about some of the most popular apparel printing techniques and get the information you need to choose the right technique for your business, club or project.
This is a classic method of apparel printing. Ink is pushed through a mesh screen onto the material. This method only allows one color to be printed at a time and requires a separate screen for each color that is used in the design.
There is usually a small setup fee to begin the screen printing process, but once the process begins it is possible to print a large number of garments from one setup.
The great thing about this technique is that it becomes more cost-effective with each garment that is printed.
Screen printing also creates the opportunity to use special inks that arenʼt available with other methods. The ink can be matte or glossy and have glitter or shimmer added.
Digital Garment Printing (DTG)
Digital garment printing uses a fairly new technology to spray ink into the fabric with computer-controlled nozzles. It is also known as direct to garment printing, or DTG.
This technique uses technology that is similar to a printer you would use in your home office, but it has been modified to work on fabric rather than paper. The ink will remain soft as long as the fabric used is over eighty percent cotton.
The benefit of DTG is that it is capable of producing a wide range of color, which makes it perfect for printing photographs and detailed images.
This is definitely the option to choose if you want to print family photos on a bag or t-shirt to give as a gift. Direct to garment printing is ideal for small orders, but not recommended for large orders.
There is also no way to reduce the cost over multiple printings.
Embroidery is a technique where the design is sewn into the material using colored thread. This printing method has a professional look, great texture and leaves a classy impression.
Embroidery is ideal for logos, names or other small designs since the fabric may pucker if the design is too large.
It is also a wonderful technique for accenting screen printed and digitally printed designs.
Heat transfer is done by printing a design on special transfer paper and later applying the design to a garment using high amounts of heat and pressure. This method is less reliable than other printing methods since the designs run the risk of lifting or peeling if not properly applied.
Heat transfers are fun for do-it-yourself projects and on the spot custom jobs, but are not recommended for mass production.
There are many other garment printing techniques and embellishments available.
You can make your design sparkle with rhinestones and foil or add fun texture with vinyl and puff printing.
To learn more and explore all your garment printing options, contact JG Imprinters today.